• Mr Muk Gritty Paste - HairCareKey
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Mr.muk

Mr Muk Gritty Paste

Mr Muk Gritty Paste

€20,00 EUR
€20,00 EUR
Sale Sold out
Tax included.

MRM-35886

Mr Muk Gritty Paste is a versatile styling product designed to add texture, volume, and a matte finish to your hair. It provides a strong, flexible hold, making it ideal for creating a variety of styles, from messy, tousled looks to more structured, defined hairstyles.

Benefits

Strong, Flexible Hold: Keeps your hair in place while allowing for natural movement.
Matte Finish: Provides a natural, non-shiny look.
Texture and Volume: Adds grit and volume, perfect for creating textured styles.
Water-Soluble: Washes out easily with water, leaving no residue.
Versatile Styling: Suitable for various hair types and lengths.

Technology

How to use

Start with Dry or Damp Hair: The paste works best on dry hair but can also be used on slightly damp hair.
Scoop Out Product: Take a small amount of gritty paste using your fingertips. Adjust the amount based on your hair length and desired style.
Warm Between Hands: Rub the paste between your palms to soften it and make it easier to distribute.
Apply Evenly: Work the paste through your hair, starting from the roots to the ends. Ensure even distribution for a consistent hold.
Style as Desired: Use your fingers or a comb to shape and style your hair. For a more textured look, use your fingers to tousle and create volume.

Ingredients

Water (Aqua): The base of the product, making it water-soluble.
Petrolatum: Provides hold and texture.
Ceteareth-20: An emulsifying agent that helps to blend ingredients.
Glycerin: A humectant that attracts moisture, keeping hair hydrated.
PEG-7 Glyceryl Cocoate: Derived from coconut oil, it conditions and smooths the hair.
Beeswax (Cera Alba): Adds texture and provides a strong hold.
Cetearyl Alcohol: Conditions and softens the hair.
VP/VA Copolymer: Provides hold and flexibility.
Phenoxyethanol: A preservative that helps maintain product stability.
Fragrance (Parfum): Adds a pleasant scent to the product.
Limonene: A naturally occurring compound found in citrus fruits, often used for fragrance.
Linalool: A naturally occurring terpene alcohol found in many flowers and spice plants, used for fragrance.

Warning

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Muk

Muk Haircare is a brand that has recently undergone a transformation, shifting from traditional hairdressing campaigns to a more fashion-forward approach that speaks to their identity and future. Founder and Director, Mark Gariglio, wanted to create a campaign that had an element of tongue in cheek, playing on the brand's name and heritage, while still keeping the focus on beautiful, styled hair.

This shift represents the brand's coming of age and their new partnerships that will elevate their image and reach both locally and internationally. To bring their vision to life, muk Haircare enlisted some of the best creative minds in the industry, including Creative Director and stylist Nick Irwin and photographer Rankin. The result was a stunning and playful campaign called "Inception," which looks back on the brand's past in order to move forward into the future.